Quick Start: 10 Steps to Engagement and Traffic

Here is an overview of the 10 steps of curation and engagement with KudaniCloud.  

 

Step 1 - Research Keywords

Step 1 - Research Keywords

Include long tail keywords that people are actually searching for to rank faster.   You can use Phrase to expand a source keyword, and related to identify similar keywords that let Google know your content is relevant.

 

Step 2 -Search for trending content

Use the Discover tool to find the most recent trending topics in your niche.  Your readers will enjoy fresh content that’s being shared.  More shares indicates higher value.

 

Step 3 - Curate Relevant Snippets

Step 3 - Curate Relevant Snippets

Drag and drop the most interesting, valuable, and relevant content directly into the editor.  Enough to validate your point and strengthen your article.  Make sure your backlink is present and linking to the source.

 

Step 4 - Create a Fascinating Story

Step 4 - Create a Fascinating Story

Add your own voice, comments, and unique perspective to create stories that people want to read.  You should at a minimum introduce your topics and summarize.  (See the 5 content curation models in the KudaniCloud training)

 

Step 5 - Generate a Curiosity Driven Title

Step 5 - Generate a Curiosity Driven Title

rease click rates and readability with an attention grabbing headline.  Research shows that using numbers (especially odd ones) in your titles, creates more clicks.

 

Step 6 - Create an Eye Catching Image

Step 6 - Create an Eye Catching Image

Build your brand and lure your readers with beautiful images they can't resist.  A simple technique to make images pop out is to convert to black and white, and put a large headline on it.

Try to use the same style consistently throughout your blog  it makes it look a lot more professional.

 

Step 7 - Schedule Delayed Posting

Step 7 - Schedule Delayed Posting

Take full advantage of the high traffic times to get maximum exposure and engagement.

 

Step 8 - Promote to Your Audience

Step 8 - Promote to Your Audience

Announce your new blog posts on your social media channels.  The beauty of KudaniCloud is that you can setup all the promotional activities in advance of the post going live.  This way you never have to revisit the post again to promote it.

You should aim to promote to

  • Twitter at least 5-10 times per day (no more than 1 per hour)
  • Facebook, twice per day
  • LinkedIN, once per day.

 

Step 9 - Publish Content

Step 9 - Publish Content

Remote publishing lets you post directly to WordPress without ever having to login to your blog.

 

Step 10 - Curate continuously direct to Social Channels

Step 10 - Curate continuously direct to Social Channels

Increase engagement through sharing valuable content with your followers.  Setup at least 7-10 posts per week to your Twitter and Facebook.

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